Holiday Promotions Gone Wrong

Beware of Ideas That Include Children & Business Promotion

Murphy’s Law In Finding Your Niche, I tell the story of what happened when a radio station dreamed up a new idea and gathered a large crowd of spectators, small children and their parents for a Christmas holiday promotion. But the plan went non-fatally awry. Suffice to say, the promotion involved Santa, a plane, parachute […]

Continue Reading