The World Needs More Pie

Beth Howard
While working at a San Francisco computer company and earning a sizeable salary, Howard was unhappy and quit her job to bake pies in Malibu. “I needed something [work] more tactile, she explained recently on a San Francisco talk show.

Howard’s passion for making pies began when she was 17. Howard has her own pie stand and has written a book about baking as a means of healing to cope with the loss of a loved one. Howard also notes that baking pie is also being used by others as the basis for buisnesses to raise funds for philanthropy.

Lesson: Paying closer attention to your unused aptitudes can uncover productive and more enjoyable entrepreneurial pursuits.



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