September 2013

Fake Reviews Controversy

Avoiding Bogus Testimonials Recent news reports Re: the practice of writing bogus reviews for profit or to damage the competition is not new.  For example, last year I interviewed a successful author who in answer to my question about the state of the industry revealed how a lot of time was spent unsuccessfully trying to […]

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History of Coca-Cola

Mark Pendergast If ever there was an example of how social, cultural, and political issues can influence the evolution of a seemingly simple business product, it’s the hour-long-presentation by journalist Mark Pederast on the history of a famous bottle of soda. Serious subject matter, frequently humorous, an inside glimpse on simple yet brilliant marketing know how, […]

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Fish Flops

Aptitudes in Action + Marketplace Smarts                                 Fish Flops Featured in major Korean Newspaper! http://news.mk.co.kr/newsRead.php?year=2013&no=967527 You can’t make a living with art. Sez who? The designer behind the Fish Flops company and the footwear sold at Nordstrom is 15-year self-taught […]

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Aptitudes of Leonardo da Vinci

Lessons for Aspiring Entrepreneurs    da Vinci Imagination Mona-Lisa Device for Making Sequins Water Lifting Device  Flying Machine Crossbow Machine The chocolate chip cookie seems to be the only thing da Vinci didn’t invent while dreaming up ideas for everything from robots to flying machines using nature for inspiration. The Renaissance painter was known for […]

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Dee Adams’ Online Class

New Kindle Content Preview  on Amazon http://www.amazon.com/dp/B0084Q3YO6 More tips, stories, review questions, & resources. Available free through Amazon’s lending library. Hits: 112

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Medical Aptitudes: In the News

What’s the most important aptitude a nurse should possess? The answer may give you pause if you recall the recent news story in which a brother donated one of his kidneys to his ailing sister. The day of the transplant, a nurse accidentally threw the organ because she thought it was medical waste. Based solely […]

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Medical Aptitudes

In Depth with Ben Carson, M.D. Early into last month’s three-hour C-Span interview , you will hear during the first 30-minutes of the segment, Dr. Carson discuss learning styles, but actually, the viewer is watching someone tap into their learning style to solve a probe. It’s an insightful look at the mindset of a surgeon […]

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Mo Beta Blues - Questlove

Ahmir Thompson: Risky Business

Owning a specialty clothing venture or testing the audio of musical compositions by using one’s car stereo are seemingly ordinary business activities. But not so, if you happen to be Ahmir “Questlove” Thompson, the Grammy-winning co-founder of The Roots, a music historian, author, entrepreneur, and the musical director for NBC’s Late Night with Jimmy Fallon. […]

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