How A Test Prep Educator Got Free Publicity For His Company

ChoEducators  Season 14 of Who Wants to Be a Millionaire aired this week and contestant Chris Cho’s appearance was a masterpiece of creative marketing. You see Cho owns  Cho Educators, an SAT and ACT test prep company in New Jersey. And Cho was introduced as having aced the tests five times! When the host asked […]

Continue Reading

Food for Thought: Nutrition for Aspring Entrepreneurs

Warren Brown CakeLove founder Warren Brown appeared on the Today show this morning and he demonstrated his high-level creativity. Check out his ingredients spin on a Bacon and Eggs Breakfast Lasagna. One takeaway from the show is that planning ahead for good mealtime nutrition is not only a timesaver but likely cuts down on a […]

Continue Reading

Creative Thinking, Entrepreneurship, and Employment Paths

Nightly Business News Roundup Creative thinking and  entrepreneurship, alternative employment and a career change was a theme featured in September 7 edition of Nightly Business News  roundup. The airing included teen fashion entrepreneur Isabella Rose Taylor. Taylor found her niche after attending a sewing camp several years ago. But check out her site and it is […]

Continue Reading

Corporate Crime Cases: Takeaways

Professor Rena Steinzor The professor’s book and C-Span presentation Why Not Jail? underscores several sobering issues that may well inspire some aspiring entrepreneurs. Since problems in the marketplace spark many business ideas, Why Not Jail?  is a useful overview of an array of industries. Appalling circumstances rooted in historical economics the philosophy that workers are commodities […]

Continue Reading

Finding Inspiration In Historical Newspapers

Labnol’s Guide to Old Newspaper  Articles Online Newspaper archives are a great resource for uncovering little-known or long-forgotten stories Labnol.org offers a handy time-saving resource list. But be aware that the trick is to structure work style with the activity. For example, sitting at home on the computer versus spending time onsite at a specialized […]

Continue Reading

Using C-Span As A Research Tool

Book TV Book TV is a great resource tool on a diverse array of subjects. For example, bedbugs, history, war, weather, politics. Note: You will find a list of 20 topics covered http://www.c-span.org/series/?bookTv popular culture, education and numerous industries. Q and A, panel discussions often reveal additional interesting backstories. Two recent C-Span broadcasts illustrate how ideas […]

Continue Reading

Balancing Work-Life Strategies And Homebased Business

Nightline and Harvard Business Study The challenge of combining a business at home with family responsibilities is highlighted in a recent Nightline segment Takeaways include identifying where all the time goes and rethinking how time is spent. But one idea not discussed might involve taking a closer look at the small child and identifying what […]

Continue Reading

Career Change And Entrepreneurship After Injury

Fit Chef…Eddie Jackson If at first you don’t succeed… is illustrated admirably by Eddie Jackson who recently won the Food Network’s Next Star Compare this video with his recent winning Food Network clip last Sunday.  Jackson honed his communication skills After repeated injuries sidelined Mr. Jackson’s pro football career, his business education major at University […]

Continue Reading

Fairtrade And Celebrity Entrepreneurship: An Upside and Downside

Hugh Jackman Wolverine and caffeine? Celebrity entrepreneurs enjoy the perks of publicity for their projects but the downside may include unwanted media attention if controversy over a business model, umm brews. One wonders what simple, creative solution might an aspiring entrepreneur devise for the K-cups conflict referenced in the Huffington Post article?  Dee Adams is […]

Continue Reading

Quiz Q & A:The Working Life of Two Famous Writers

Agatha Christie and Sue Monk These two women share a similar experience besides writing popular fiction, but each used their experience in different ways. What is the shared experience and how did it help each in their creative work? Answer posted at the end of this post Answer Christie and Monk were nurses, a profession in […]

Continue Reading