Links Worth Reading

Q & A: How Some Entrepreneurs Can Avoid Crowdfunding Pitfalls

Q:  Whether Kickstarter or a  competing platform, any advice for someone thinking about crowdfunding a business project? A:  Look beyond the hype.  Investigate the skills and commitment required to succeed in a crowdfunding project. It’s far more involved than you may realize. Check out the blog of Business Librarian, Roger Green, New York SBDC, and […]

Continue Reading

Hugh Jackman: Business Warning

Not even a celebrity can sell a product if it’s not good, said Hugh Jackman recently in a news interview. The entertainer and successful coffee entrepreneur cited two iconic figures who failed at ventures despite fame: Babe Ruth and Frank Sinatra. Curious, I searched for more details about the famous singer’s  business venture. Sure enough, […]

Continue Reading

Why Two Young Minority Entrepreneurs Were Arrested at Starbucks

  Editor’s note: This post, which first appeared on April 18, 2018, was removed and then reposted because of a technical issue.  Update on July 26, 2023, with a CNN news story link.  Q: Technology and social movements may help address profiling issues in the consumer marketplace, which you noted. Recently, a cell phone video went […]

Continue Reading

Name Game Revisited

Editor’s note: Portions of this post appeared previously merged with the wrong paragraphs.  The correct copy is reposted below. What industry would you find these items? And what are they? Purple Fiesta Ruby Crescent Russian Banana Purple Peruvian German Butterballs Rose Fin Apple Magic Molly  or New Girl Striped German Cobra Valley Girl Paragon German Johnson […]

Continue Reading

Why Creating a Product Name, Brand, or Title is Challenging

Imagine having the task of creating a name for an ordinary product like carrots. The World Wide Web has greatly increased competition and the need to think all around the box. For instance, a recent search for a title for a new food column was dismal: every clever, quirky, offbeat, humorous, or serious food-related term […]

Continue Reading

Q&A: Best Industries for Women Entrepreneurs

Q: Given the Me Too movement and other gender issues es, what industries are best for women with dreams of entrepreneurship? A: In theory, one should pick a field of interest regardless of gender bias within the industry. Identify possible mentors and influencers. Investigate industry problems beforehand and create a strategy for navigating potholes. Otherwise, based […]

Continue Reading

Q & A: How Do I Figure Out My Interests?

Q: What resource might best help identify all my interests? A. Check out the Interest Assessment on the Virginia Education Wizard site. Larry Ferlazzo.edublogs.org gave it high marks on the cool scale. VA Wizard.org https://www.vawizard.org/wizard/students  Dee Adams is the author of Finding Your Niche: Discover…  

Continue Reading
Q & A Racial Profiling Lawsuit

Q & A: Racial Profiling Lawsuit

Q: Regarding the mom of five and the recent Walmart lawsuit, what news source does the best job of reporting on the issue? A: Reporting on the recent case in the news differs from the overall issue. Consider compiling and analyzing articles from different industry sources… Examples: News One cites incidents of prior racial profiling stories. […]

Continue Reading

Q&A: New Way to Market Cranberries?

    Q: After viewing the program about  cranberry growers, I wonder, is there a new way to market cranberries? A: An answer might be to create an original product or figure out new ways to package and distribute the existing product. Inspiration might come from interviews with members of the food or farming industry. […]

Continue Reading

Why A Talented Student Fled Robitics Class

  Pure misery. Onyii Brown’s reaction years ago after confronting the reality of her choice: robotic engineering. Tasked with the frustration of figuring out how to get the robot to move, a seemingly endless repetitive activity. Brown switched her degree objective. Although possessing the IQ for the field, Brown’s high-level imagination and independent nature was […]

Continue Reading